Feisty Side of Fifty/Baby Boomer Women

I’m a baby boomer woman who loves to connect with others of my gender and generation who are upbeat, active, and getting out there in new and exciting ways.  As I often report on this blog (and, yes, I’m older so I frequently repeat myself), we may be grannies but we gals are more bodacious than ever!

I had the great pleasure of connecting with just such women earlier this week: Tomatoes in the Trenches. They’re a bicoastal group who’ve joined forces to present a “lively gabfest for smart women over 40” on Blog Talk Radio. Each Wednesday at 1:00 p.m. Eastern and 10:00 a.m. Pacific, they interview fascinating women—from celebrities like Shelly Fabares to experts on film, food, design, and more.

The East Coast contingent is composed of three lively ladies from New York who grew weary of being overlooked by marketers choosing to lavish their attention on the size zero, barely post-pubescent set. Being trailblazing baby boomers and unwilling to be sidelined, they’d had enough of the invisibility factor. So these midlife tomatoes decided to create their own newsletter where they provide the real skinny on the best of everything in NYC. And they have standards! Whatever they promote has to pass muster at the “Three Tomato” review panel.

The West Coast is represented by an amazing group of women I’ve written about several times on Feisty Side of Fifty. In the Trenches Productions was launched by four actresses who’d had enough of the ageist, sexist attitude of Hollywood. So, like their East Coast counterparts, they decided to take the bull by the horns and do something about the “ignored audience” on their own. Using the hormonal chutzpah menopause gifts us, they went about creating the first entertainment network for women over 40 on the web. Their productions are geared right at our interests, our issues, and us, and you’ll find humor and insight in each and every one of their fabulous films.

I was both fortunate and honored to be interviewed by Tomatoes in the Trenches about the best methods for landing a job when you’re fifty and over. It’s tough out there these days, but if you know the latest and most effective techniques to successfully compete in today’s job market, you’re halfway there. And there are huge benefits to being an older applicant—you just need to learn the tips and tools for turning your age into an advantage. So please give their show a listen and check out what you can do to distinguish yourself from the crowd of jobseekers and move your search forward quickly and on target.

And most especially, as baby boomer women who are all tomatoes in the trenches, let’s look out for one another and call a halt to the invisibility factor once and for all!

July 23rd, 2010 | Tags: aging, attitude, baby boomer, baby boomer blog, baby boomer blogs, baby boomer generation, baby boomer women, baby boomers, boomer, boomers, Feisty Side of Fifty Radio, friendships, fun, healthy aging, humor, In the Trenches Productions, inspiration, Land the Job You Love!, Mary Eileen Williams, mature women, mature women over 50, mature women over fifty, menopause, midlife, older women, over 40, over 50, over 50 women, over fifty women, senior, sharing stories, The Three Tomatoes, Tomatoes In the Trenches, turning fifty, wisdom, women 50+, women fifty plus, women over 40, women over 50, women over fifty, women over fifty blogs | Category: Aging With Attitude, Inspiring Each Other | Subscribe to comments | Leave a comment | Trackback URL